Why sell in Romania
12,3 billion euro
22 billion Euro
80%
The value of the imported agricultural and processed food in 2023.
The Romanian deficit in the last 30 years
Of the sweets market is covered by imports
FMGG market growing at double digit growth rate and above 30 billion EUR value.
7 out of 10 consumers are willing to try a new brand
Moare than 20 million inhabitants
Romania's economy
Romania's economy is experiencing steady growth, with real GDP projected to increase by 3.3% in 2024, driven by strong private consumption and higher disposable incomes. Romanian consumers are highly active, fueled by increased wages and pensions, contributing to a consumer-driven culture. According to recent data, Romanians are spending more, particularly on goods, making the country an attractive market for consumer goods. With robust public investment and strong domestic demand, Romania offers significant opportunities for companies looking to expand in a growing, consumption-focused economy.
